File Name: IJCST
Rituparna Sinha Chowdhury, Academic Researcher
The COVID-19 pandemic has precipitated unprecedented disruptions across the global economy, compelling organizations to rapidly adopt digital transformation strategies. This study investigates the implications of pandemic-induced digital transformation on business organizations and associated stakeholders, focusing on digital preparedness, infrastructure, and customer adaptation.
Utilizing a qualitative approachapproach, this research evaluates the effectiveness of digital transformation initiatives in fostering innovation, enhancing work manageability, and institutionalizing agile operational models. The findings provide valuable insights into the role of digital transformation in navigating crisis-induced instability.
This study contributes to the understanding of digital transformation's impact on business organizations, shedding light on the complex interplay between digital technologies, organizational resilience, and sustainable growth. By exploring the pandemic's catalysing effect on digital transformation, this research informs strategic decision-making for business leaders, policymakers, and scholars seeking to leverage digital technologies for resilience and growth.
Ultimately, this research aims to provide actionable recommendations for organizations seeking to harness the potential of digital transformation, mitigate the risks associated with crisis-induced disruptions, and cultivate a sustainable competitive advantage in an increasingly digital landscape.